The Design Secrets Behind Every Fully-Booked Airbnb
Turn Your Property Into the #1 Choice in Your Market
Join STR Design School and learn the interior design secrets used by top-performing Airbnb and STR hosts
Stop guessing what guests want.
Start creating what they'll pay a premium for.
The Difference Strategic Design Makes
This is the game-changer most hosts skip.
You'll uncover exactly who you're designing for and why that changes everything.
You'll learn how to:
- Identify your perfect guest avatar using real data (not assumptions)
- Make design decisions that speak directly to your most profitable guests
- Create experiences tailored to their specific needs and desires
When you know who you're designing for, your space does the selling for you.
Learn from the
Experts Behind Dozens of Successful STRs
Brea Faeth
Vacation rental design coach and real estate investor. Specializes in helping STR owners turn average spaces into high-performing listings.
Ishita Lalan
Interior designer, STR specialist, and co-founder of Ishita Interiors. Known for creating bold, memorable spaces that guests rave about.
“We created this school because too many hosts are leaving money on the table with boring or basic design. This course is your shortcut to a standout space guests can’t stop talking about.”
What You'll Learn Inside
STR Design School
Module 1:
Foundations of STR Design
- STR vs. Residential design
- The guest psychology
- Creating a design strategy that works
Module 2:
Curating Your Style
- Finding your signature look
- Cohesion across spaces
- Where to draw inspiration (without copying trends)
Module 3:
Furniture & Layout
- Budgeting wisely
- Must-have furniture + what to skip
- Layout tricks that wow guests and photographers
MODULE 4:
Install & Execution
- Room-by-room checklist
- Sourcing, shipping & install tips
- Avoiding costly design mistakes
Learn the Psychology of Space
Make design decisions that feel intentional — not random or trendy.
Implement a Proven System
Follow the same design framework used by successful STR investors.
Ready to Design a Space That Guests Can't Ignore?
Join STR Design School and transform your rental from basic to booked.
The Uncomfortable Truth About Your Competition
Right now, there's a host in your city charging way more per night than you.
Their property isn't bigger. It's not in a better location. It doesn't have more amenities.
The only difference?
They understand guest psychology.
While you're competing on price, they're creating experiences people pay a premium for.
This Is for You If…
- You're launching your first STR and want to get it right from the start
- You already host but feel like your space is “just okay”. You know it could perform better, but don't know exactly what to change
- You're not a designer, but want your space to look professionally curated without hiring expensive consultants
- You're tired of low occupancy or lackluster reviews. You have gaps in your calendar and you're not sure why guests aren't choosing you
- You want a step-by-step system to design with confidence and style, knowing each decision moves you closer to higher bookings and better rates
Ready to Stop Being the "Budget Option"?
Join STR Design School and become the property everyone wants to book.
Build STR Wealth | Copyright ©2025 | All Rights Reserved
team@buildstrwealth.com
This site is not a part of the Facebook™ website or Facebook™ Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. FACEBOOK™ is a trademark of FACEBOOK™, Inc.